At the moment, on average it takes 206 days to identify a data breach. 94% of organizations suffered a container security incident. InGRAIN wants to help by detecting all these anomalies in a one-stop solution.
The product is really in the early stages and we need to identify what the target user needs. How to display that info in a way simple, and systematic, so they can identify patterns periodically.
Once we have the architecture and key features clear, the next steps are speaking with people and get clear feedback that will help us to move towards the next steps, building up the roadmap.
Create a product where customers can see patterns, define what is normal and what it is not. Go from the big picture to the detail, until you can find the root of a problem. Educate your machine, and set up alarms in the back of it, so you can find these anomalies faster.
Challenge:
Create a new product that helps you to understand how normality looks like. The product is very technical, and the target user is very powerful. We have to keep this in mind when trying to build the product and cover necessities.
Sector:
Cyber Security, Saas, Tech
Role:
Product design from research to conception. Helping out with data representation as well.
Interviewing potential customers
Data observability for cybersecurity was a hot topic when we started to work in InGRAIN. It was interesting to speak with potential buyers that used different products for doing that, but they still felt the gap. Gathering data from them helped us when prioritizing key features in the product.
Identify current daily pains
We saw that traditional tools gave you some insight for getting the routes of the problem. Still, for arriving there, engineers and CISOs spend long times, and frequently they had data breaches, as they didn’t see the problem on time.
Targeting potential users
In the beginning, we thought of Dev-ops and potential key users.
Speaking with different people, we could see the value of the product for other technical profiles, as data analysts, IT teams … which helped us to augment the scope and target from a higher level.